How to change facebook into business account

September 22, 2020 by - 206 Comments

Last updated: September 24, 2020

Are you still using a personal Facebook profile to promote your business? Yeah, you might wanna do something about that. It’s time to convert your Facebook profile to a business page.

From the Facebook Help Center:

It’s against the Facebook Terms to use your profile to represent something other than yourself (example: your business), and you could permanently lose access to your account if you don’t convert it to a Page.

You can’t play ignorance anymore. Facebook has made this clear since at least 2012, if not earlier. And if you still use your profile for business purposes, it just looks like amateur hour.

Enough already. It’s time to behave like a legitimate business on Facebook. Let’s go…

What Happens When You Convert a Profile to a Page?

This was once a scary thing to do. By converting your profile to a page, you’d lose that initial profile, so it was suggested that you first download all of the information in it first to later recreate it. That’s no longer the case.

When you’re done converting your profile to a business page, you’ll end up with both a profile and a page. This is likely what you wanted anyway.

The profile picture, cover photo, and name that you’re using for your personal profile will all be transferred to the new page. These things can all be changed later, of course.

You’ll be able to select the photos and videos you want to move over to your new business page. Of course, none of those old usage stats will move over with them.

The Steps

Go here to start the process of converting your profile to a business page.

How to change facebook into business account

As much as I’d like to show you the rest of the steps, it scares the crap out of me just to get this far. I don’t want to submit anything by accident.

From this image you can see that you’ll do the following…

  1. Choose up to three page categories
  2. Select the friends and followers you want to follow your page
  3. Select the photos and videos you want to move to your new page
  4. Submit for review

You can preview all changes before publishing your new page, so that’s good.

When you’ve finished setting up your new page, Facebook will ask you to check your privacy settings on your profile to make sure you’re sharing what you want to share.

What About Your Friends and Followers?

Upon converting your profile to a page, you won’t have any likes or followers on this new page. You can, however, select from your friends and followers and add them as your new Page’s followers. But, there’s a catch, of course.

While friends you select will automatically follow your page and continue to be connected to your personal profile, the profile followers you select will be moved from your profile to your page.

Be smart with the friends aspect of this. They’ll be notified that you’ve created a page and that they are now automatically following it. Will they appreciate that? Are they actually someone who would want to follow your page? Don’t assume it.

What About Verified Profiles?

If your personal profile had a verified badge, your page won’t automatically be verified, too. You’ll need to resubmit for verification.

Wanting to Merge Pages?

Maybe you don’t want to convert a profile to a page but instead merge two similar business pages. You can do that, too.

Read this post for instructions.

Back in the old days we were able to help our clients convert a personal Facebook page into a Business page, but Facebook has stepped up security measures.  Now if we try to make this type of change, Facebook doesn’t recognize our IP address and blocks account access.  This makes it a little difficult running social media campaigns for our clients.  Yay for security, boo for accessibility.

At any rate, if you accidentally started a personal Facebook page for your company and want to switch it to a Business page so you are in line with Facebook’s Terms (and get the benefits associated with having a Facebook Business page) follow the steps below:

Before starting please reference the information on Facebook regarding converting a Personal page to a Business page: https://www.facebook.com/help/175644189234902/   Note there is some information that will not transfer.

Step 1:  Log into your Facebook account where the Personal page is you want to convert.  Click on the “gear” on the top right.  Then click “Help”.

How to change facebook into business account

Step 2: Begin typing the word “convert” into the search field and suggestions will begin populating. Click on “How do I convert my personal account to a Facebook page?”

How to change facebook into business account

Step 3: Down at the bottom, click on “start converting”.

How to change facebook into business account

Step 4: Select “Local Business or Place”

How to change facebook into business account

Step 5: Choose “Professional Services”, complete business information, check that you agree to Facebook Terms and click the Get Started button

How to change facebook into business account

Step 6: Enter your password to complete the process.

How to change facebook into business account

That completes the process!  Now go on your new Facebook Business page and complete your business information as much as possible, make sure your Profile and Cover photos look great and match your company’s brand. You’ll also notice you now have access to analytics which tell you how people interact with your page.  Happy marketing!

More help:  Need to merge Facebook Business pages? 

Post navigation

How do I change my Facebook page to a business account?

Click on the first drop-down menu in the "Category" section. Select the "Local Businesses and Places" option. Click on the second drop-down menu and select the type of business you want the page to represent.

Can I change my Facebook account from personal to business?

Follow Facebook's Steps to Convert Your Page According to Facebook, the conversion process will: Leave you with both a personal profile and a business page. Allow you to transfer your profile picture, cover photo, account information, and photos/videos from your personal profile to your business page.

How do I change my Facebook page from community to business?

To edit your Page's category:.
Log into Facebook from a computer..
Switch to the Page you want to use, then from your Page, click About..
On the left side, select Contact and Basic Info..
Below Category, click ..
Start typing a category and select an option from the dropdown list that appears. ... .
Click Save..